HOLLY SILIUS
Holly Silius Unveils a Gold-Plated Sculpture Commissioned by Adidas
2023 - Multidisciplinary British artist Holly Silius has partnered with Grammy winning chart topping rapper Bad Bunny and adidas to unveil a 3D printed, 24-carat gold-plated sculpture this October. The artwork draws influence from the motifs of Old American West, and serves as the centrepiece for the launch of their latest shoe collaboration, the Response CL. The artwork features in a short film, inspired by a child’s journey to become a vaquero.Inspired by the upcoming adidas x Bad Bunny Response CL campaign, the piece brings the Western universe to life and captures the seemingly unwelcoming desert. The shoe mirrors the arid colours and textures of the land, inviting individuals to explore the unexplored, see beyond the surface, and trust the journey.
The mask is imbued with references to the rugged terrains of the West and emblematic horseshoe motifs, finds its inspiration in the surreal, reminiscent of the iconic melting artworks by Salvador Dali.
Merging her signature lattice designs from her previous works, Silius captures an 'unseen' enigma, challenging observers to question the identity beneath the mask. “It's about the intriguing and unseen, creating an allure that resonates with the adventurous spirit of the cowboy who often covered their eyes," she explains.
The 3D printing process, realised in partnership with Studio 43, brings Silius' detailed sketches to life. The choice of 24-carat gold plating underscores the sculpture's durability, strength, and Silius' unmistakable style.
Private and commercial commissions of Silius’ work have led to collaborations with Prada, Gucci, Miu Miu, Apple, Yves Tumor, Surfbort, Yeezy, KKW Beauty, and Katie Grand’s The Perfect Magazine. Silius’ previous limited edition jewellery series have also been sold across prestigious luxury sites including Net-a-Porter, Harvey Nichols and more.
Holly Silius, Artist said:
“For the collaboration with Adidas on the Bad Bunny new release, there was a clear brief regarding how the Western aspect should meander throughout the sculpture. The intended feeling we sought to evoke was a bewildering sense of the unseen, aiming to mystify the onlooker. This emphasis was more about pushing the boundaries of our perception. I drew inspiration from the desert's horizon, relief maps, and one of my favourite artists, Dali, who helped me meld these visions together.”
NOTES TO EDITORS
About Holly Silius:
Holly Silius is a British born multidisciplinary visual artist of Lithuanian descent and BA Hons London College of Fashion educated SFX make-up artist based between Los Angeles and Europe. With a career spanning over two decades working with some of the most sought after models, celebrities and public figures as a makeup artist and multidisciplinary visual artist working across body casting, wearable art, photography and mask making, Silius is one of the most forward thinking names pushing the boundaries of contemporary wearable art. Silius also utilised her training in SFX by working in film & TV as well as the Royal Opera House in London.
About Bad Bunny x adidas:
Bad Bunny x adidas put an exciting twist on an iconic silhouette with the launch of the Response CL. This design, full of surprises, is a reflection of the talented artist’s vision and passion.
Benito always seeks a different angle and way to tell a story. When he feels comfortable in a space, he moves with The Paso Fino, that unique, elegant, and confident walk, towards the unknown because that's where he can discover something new, and in that revelation, surprise us all.
This drop, inspired by a Western universe, is a reinterpretation through Benito's style, using the desert as a territory that offers infinite possibilities. It is a seemingly distant place, but one that transforms and takes on new meaning for those who can perceive its full potential.
The Response CL colorway evokes the arid tones of the land, with a palette of browns in various shades and touches of deep purple. The textures and lines characteristic of the mountains are masterfully intertwined while maintaining maximum comfort and support, including the classic Response CL rubber outsole, three stripes and characteristic Benito's eye.
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